Talks over new attraction

  • 14 December, 2020
  • On the pier


The owners of Clacton Pier have begun talks to bring another top class
attraction to the landmark.

Discussions have taken place with a number of leading European
manufacturers to acquire an observation wheel for the site.

An approach has also been made to Tendring District Council’s (TDC) planning
department over securing the necessary permission needed for the 40 metre high

Agreement will be required as the height is over and above what could be
put up under normal usage.

Pier director Billy Ball said the attraction is one that he and his
brother, Elliot, have wanted to provide since the family took over in 2009.

“It is an ambition and something we have thought about over many years
and now we feel the time is right to try to achieve it,” he said.

“Talks with various companies and TDC are the first phase of the project
and we can move forward from there if they are successful.

“We are looking at a wheel that would be akin to those seen in many
major cities around the world and would provide a fantastic view of the
coastline. This would be in one direction along the wonderful beaches recently
revamped by TDC and the other way towards the golf club.

“A lot has been done by both the public and private sector to improve
our seafront which is now one we can truly be proud of again. We need to make
the very most of what is a jewel in our crown.

“Observation wheels have become an iconic addition to many cities and
seaside towns and appeal to all ages, being financially beneficial to not only
the operator but the wider local economy.

“Wheels are a great blend of nostalgia, romance, and the modern age of
social media. Several offer romantic packages including champagne and
chocolates and are popular sites for marriage proposals.

“Clacton must continue to aim high if we are going to flourish as a destination
and this will certainly be right up there.”

Mr Ball said that he hopes that the idea will gain support from
residents, visitors, and the Council so that it can proceed.

On the Pier, Santa’s grotto continues daily December 24 and there the £19.99
cracker deal (unlimited selected rides, golf, video games, seaquarium and
drink) operating at weekends and in the school holiday until January 3.

For full details and to book go to



Tickets Book Now